Battle for New Year's Truck Market Domination: Chevy's Formula For the Fight

During the month of January at Jim Butler, there may be some time spent in our respective “war rooms”, as this is the time of year when the competition has their plans in place to try and dominate the market. Ram, Ford, and Chevy all have revamped full-size pickup trucks ready for the US market this year, setting the tone for what is regularly an all-out showdown. Our prized Chevy Silverado is slated to debut in a few weeks at the Detroit Auto Show, with plans to go fully on sale later in the year. Here are some important bits of information about the competition we are facing during this New Year, and elements of our formula to roar across the finish line!

Last year, Ford was elated to celebrate the first full years of sales for the brand-new F-150 pickup truck. Closing out the year with a fair amount of success, it was the best-selling vehicle in the US for more than four decades. But, one important detail about this hard-hitting competitor is that last year got off to a bumpy start, as the lightweight aluminum in the assembly was scrutinized a bit by various customers for that segment. The F-series has been in existence since 1948, and when Ford introduced the 13^th version 3 years ago, it underwent a massive redesign. For many large-size truck customers, this is the ultimate full-size contender as a truck, but here at Chevy, we feel that our sensational Silverado can stop the F-series dead in its tracks!

The RAM 1500 does have scores of loyal followers that will pony up to purchase under various circumstances. Aggressive big-rig styling, an interior that is fairly modern, and expertly-designed suspension are some of the various highlights that lure many buyers. One important detail in how the final chips fall is the towing capacity for the Ram: it weighs in at less than both the new F-series, and the Chevy Silverado. This is the crushing blow for many out there looking for a truck: the final straw for some is the stat on how much you can lug behind. One positive thing going for it is the new model has a bit smaller of a grille, in place to improve aerodynamics.

Over the past week, Business Insider was excited enough about the release of our secret formula in this battle to start a bit piece with the words: “Behold, the 2019 Silverado!”. Our truck lines date back through an entire century, and the Silverado namesake is now successfully roaring into its fourth generation of existence. Just one of the features that we know makes our truck the best around is the stellar 4G LTE WiFi connection, as well as the ease-of-use and accessibility of the Infotainment system. Ask us here at Jim Butler what the Silverado Custom Model offers: with it, you snag 20-inch aluminum wheels, body-color grille surround, locking tailgate, front two hooks, OnStar Guidance, a 7.0-inch touchscreen with Apple CarPlay and Android Auto, and power adjustable + heated side view mirrors. 

When making your choice for a brand new truck during the New Year, you can also add to your checklist another very important stat about the Silverado: it received the highest overall safety rating from the NHTSA, which is five stars. We also encourage you to check out the Teen Driver feature: this is the way to keep tabs on the younger drivers in your entourage, and make sure that they learn the most responsible way to navigate the road! 

The “Go Big or Go Home” Statement Rings True: 2018 Chevy Tahoe Test Drive

After the holidays make their way through St Louis, there can be a lull of sorts during the month of January. Many of the ornaments are already packed up, the tree has come down, and you may have even had time to stand in line (or virtually) return the gifts that weren't to your liking! This is when all of the new models hit the showrooms, and we couldn't be more excited. If you are feeling a bit like cabin fever has you under its spell, there are actually a few pretty fun events to check out during the month of January! Don't miss the St Louis Cardinals Winter Warm-Up from January 13 – 15: here you can participate in autograph sessions, special baseball clinics, and a sports memorabilia show.

Motorcycle enthusiasts from across the region will be rolling into The Dome at America's Center on January 13^th and 14^th, where you can check out amazing stunt performances, as well as hundreds of new bikes on display. For events like this, you may find it in order to take more than just a few friends along for the ride, and a vehicle like the brand new 2018 Tahoe from us here at Jim Butler would be suitable for the situation. Writer Matt Myftiu from the Macomb Daily recently took a test drive with the Tahoe, and was pleased with everything he saw. Being big and bulky was the first positive trait that he liked: there is something very pleasing about a vehicle that is not subtle, with big tires and a grille that is on point right off the bat to make a statement.

There are three rows in the Tahoe, with seating for up to nine, depending on the customization that meets your needs. One setup works for as few as 7 people, with captain's chairs placed in the middle row. Matt liked the design with 7 seats, and just how easily it offered access to the third row, which is perfect for children. Folding down the third row into the floor is one way to up the ante on total cargo space, giving you more room for trips outside the city. Heated leather seats and steering wheel are other nice additives that can get you through the cold season here in Missouri, with a promise of comfort instead of the frigid temps!

Riding high in the Tahoe is one of its other benefits: not everyone on the road wants to be trapped in a tiny box that could blow over with a high wind, or be rattled by the tiniest of tremors! Even the front passenger seat seems a bit far away from you due to the vehicle's width, and interstate jaunts are sometimes best tackled under the guise of the wide and durable. The 5.3-liter V8 EcoTec 3 engine pumps out 355 horsepower and 383 lb–ft of torque.

There is also a more powerful 6.2-liter V-8 available now, and rear-wheel drive is standard. During Matt's drive in the Tahoe, he did encounter a snowstorm, and many around him were stressed with the roadway travel. Had he been trying to tackle it in a sedan, he would have been worried, but he said that he rivaled moxie. Also possessing towing abilities of up to 8.600 pounds, the Tahoe will be your best in show when the lake days come around again: boats and jet skis on their way up to the Ozarks will definitely be pulled along with ease! 

Chevy Truck's 2018 Torque Close-up: 100 Years of Innovation

During the beginning of the New Year, we think of all our customers and residents of St Louis, and genuinely hope that you had some very quality time to share with your own. As 2018 gets off to an exciting and wonderful beginning, it's important to make note of such awesome progress: Chevrolet trucks have now been pulling their weight for an entire century. It's absolutely true that “no one does torque like Chevy”, and innovation along with technology has made for some very major changes over the years. The original 1918 One-Ton model featured a meek 2.8-Liter 4-cylinder engine, with an estimated 45 lb-ft of torque. The closest relative to this engine is the standard 2.5-Liter 4-cylinder engine found in the Colorado, which is rated at 191 lb-ft of torque.

Advances such as turbocharging and direct injection have helped Chevy engines deliver more torque than ever before, and this means that customers are able to haul and get more done than ever. The increase in Chevy truck capability has been well-stoked over the decades by the long-standing performance of several landmark engine families, that all share an elegant, overhead valve-architecture. This is what contributes to low-rpm torque production, packaging that is more complex in the long run, and reduced complexity. As we celebrate 100 years of awesome and durable trucks, here's a brief overview of some very monumental milestones in torque production.

1929: The First Stovebelt Six: Chevrolet's first overhead-valve inline-six engine brought big torque to the masses. Displacing 194 cubic inches, 3.2-L, it had a design that was all-new at the time, and was a 3.2-Liter. Its brand new design helped to generate torque at a healthily low rpm: approximately 120 lb-ft at only 800 rpm. One of the reasons why this truck was so monumental is that its work-truck load rating was increased from 1 ton to 1.5 tons, a stellar advancement at the time. Several generations of Chevrolet's overhead-valve straight-six engine were developed from the original design and, and were placed in Chevy Trucks up through the late 1980's.

1955: The First Small-block V-8. 1955 is when Chevrolet introduced its 

revolutionary overhead-valve V-8 engine, in the impressive and iconic “Second series” truck lineup. The original 265-cubic-inch 4.3-Liter engine cranked out 238 lb-ft of torque, at just 2,000 rpm, and grew perfectly into the role of one of the most enduring architectures in the entire industry. Ten years after the Small-block's introduction, the Big Block engine family made its debut, and torque-production was excitedly elevated to an unprecedented level for all gas-powered trucks. It still has a perfect home in its fifth generation in 2018 Chevy Trucks, while the original Small Block and Big Block families are kicking butt on a daily basis in performance crate engines.

1987: Technology Helps Build Torque and Up Efficiency: Up until the early 1970's, higher compression and increased displacement were two of the main ingredients needed to gradually build more torque and horsepower. Then there were mandates in the industry that seriously affected traditional power-building techniques. Trading high compression for a high level of technology, Chevy then perfected the formula to develop electronic fuel injection, helping to restore the torque seen in years past, with positive boosts in the efficiency department.

In 1987, torque in the Small-block engine returned to 300 lb-ft, and was increased by 10 percent in the years to come by means of the 5.7-Liter Vortec Small Block. Still today, the available 6.2-Liter Small Block in the 2018 Silverado 1500 is rated at 460 lb-ft of torque. This is made possible with technologies such as variable valve timing and direct injection, which boost it to the highest torque rating of any light duty pickup V-8.

The Modern Diesel Era + Duramax: First coming around in 2001 for Chevy's HD trucks, the Duramax 6.6 -Liter turbo-diesel was made up of overhead valves and 520 lb-ft of torque. It was an all-new design that firmly established new era of output and ability. Due to technological advances output was pushed higher, and this is still the second-generation iteration that is found in the 2018 Silverado HD lineup. It provides a 75% surge in torque from the same 6.6-Liter displacement as the original did, and thereby really upped the stakes on performance and expectations for HD trucks. The good folks on staff at Car and Driver recorded a startling 6.2 second 0-60 mph run in a Duramax-powered Silverado, which is the quickest time currently on record for an HD truck! These were 100 very great years, and all of us at Jim Butler are excited to show you just how awesome the coming years are going to be with a brand this great generating the torque for performance! 

New Year's Truck Trounce: The Chevy Colorado 4WD LT's Midsize Mastery

New Year's is a time when reflecting on the past year's successes, the coming year's dreams, and spending it with favorite friends sit high on the priority list. Right here in St Louis, there are several rockin' events to make sure you ring in the New Year's properly, and blow off some well-deserved steam in the process. The Hyatt Regency St Louis at the Arch is featuring their yearly New Year's Eve party: Groovethang and Dr Zhivegas will take the stage, and a full dinner buffet, party favors, as well as confetti drop at midnight will liven up the event. Ballpark Village is another great location to party, where you can mingle among multiple bars and restaurants, and enjoy live music as well as platinum access tickets that include a foot buffet.

As 2018 is just around the corner and many new truck models are making their way to us from the North Pole and beyond, our customers have been sharing with us their choice qualities about the trucks they love the most. LA Times writer Charles Fleming was selected to put the Colorado Redline 4WD LT to the test with some long-range drives, and was happy with the result. During reflections on the ways that most 2017 trucks felt in terms of height, he wrote, “Climbing into the driver's seat requires a stepladder or running leap”. The Ford F-150 is one of the most revved-up rivals of the Colorado, and it sits at around exactly two inches taller; the lower height of the Colorado makes for a snap in a hasty climbing on board.

Whether you are surveying new land, hauling goods all day, or taking part in some much needed off-road exploration, this truck billed by Car And Driver as a “Swiss Army Truck”is Grade-A practical, even when in a pinch. On the 2018 model, heated exterior mirrors and Active Tow are available. Active Tow does a standout job of lending a very high-tech hand while aligning the pickup in reverse, and is one of the coolest features we've seen in awhile. With Cargo tie-down rings, electric power steering, and a fully boxed frame for a smooth ride, you know that for any daily drive, that the Colorado has your back.

We'd love to have you as our guest on the lot at Jim Butler over the holidays, when you can also check out the commemorative editions of the Colorado! Since 100 years is a big deal in any book, you'll score tough and ready 18-inch wheels, crew cab, 3.6-liter V-6, all-wheel drive, and standard box. Highly configurable and available with a trim for every occasion, ask us about the truck that is so high on the practicality factor: the coming year's Colorado could do just as well squeezing into a huge retail parking lot as it can conquering the wide-open wild. We'll be here whenever you need us, and our sales + service staff wish you and yours the best of holidays. Get excited about the roar of new engines, wide array of features, and great financing options we can provide for the coming year! 

Need A Cup Of Coffee? Your Chevy Has An App For That

St. Louisans spend an average of 47 minutes on the road to and from their jobs daily. While that’s a few minutes below the national average, almost an hour of your day on the road adds up after a while.

GM has committed to making your commute as simple as possible not only through comfortable, fuel-efficient vehicles, but through technological features as well as developing Marketplace.

Marketplace is a unique feature on your vehicle’s dash which allows you to order a variety of both food and other goods with the press of a button. You can order a fresh cup of coffee, pick up a bite from the drive-thru or schedule a nicer reservation for a big event, and even find the nearest gas station should you find yourself running low.

The purpose of market place is simple, to build a stronger bond between consumers and their trusted brands while taking the stress off their daily drives. GM is also committed to building more trust to its own consumers by having special in-app offers and discounts. These can range from cheaper oil changes, accessory discounts, and, so much more!

Yes, Marketplace is designed to be used while driving, but it was also designed to be used safely. By analyzing your real-time data, Marketplace knows your usual stops and interactions with third-party merchants so you only receive offers suitable to your interests. While GM can’t speed up traffic, they can shave off some of your daily drive so you spend more time doing what you love.

Then And Now: The Story Of The Corvette.

Few mass-production vehicles are capable of turning heads on the highway like the Chevrolet Corvette. From its birth sixty years ago, the Corvette came off of the assembly line stone cold stunner.

While they certainly don’t resemble Corvettes of today, the first generation laid the groundwork for many high-performance vehicles to come. 

Back in 1957, cars were starting to feature bigger, fuel-injected engines and more standout exterior features like oversized fins. The Chevrolet Corvette was no exception. The first generation Corvette came in two packages, the 579E Airbox Package, and the 684 Heavy-Duty Suspension Package. 

The Airbox Package featured a special sealed air-intake system which drew cooler air from the front of the engine compartment, which helped the vehicle run stronger during long races. There were only 43 Airbox Package models produced, so if you witness one in person, consider yourself very fortunate. 

It just goes to show that Chevrolet’s strive for innovation continues to push more boundaries and further raise the bar. We cannot wait to see what the Corvette will offer us another sixty years down the road!    

Here We Come A' Caroling: 2019 Chevy Corvette ZR1 Key Details

There wasn't much more that we needed to get extremely excited for the holidays other than the news announced at the 2017 Los Angeles Auto Show recently. This was the time and place that Chevy announced the brand new ZR1 variant, which is going to have the almighty claim of the fastest production Corvette ever made. It's scheduled to go on sale during spring of 2018, and we just wanted to key you in on some of the details. Since the very first generation in 1953, the 'Vette has been an iconic symbol of excellent craftsmanship, agility, and flair. Here among the staff at Jim Butler in St Louis, one of our favorite moments took place in 2012: During the Indianapolis 500, Guy Fieri showcased the very first Corvette C6 ZR1 pace car.

Under the hood is a wildly powerful engine: The GM LT5 is a supercharged 6.2-liter V8 making 755 horsepower, as well as dishing up 715 lb-ft of torque. The true thrill addicts out there will love that there is a 7-speed manual transmission available, as well as it is the first time that an 8-speed paddle-shift automatic is offered. Getting from 0 to 60 in less than 3 seconds, it will be not by any means coming from “the slower side” of the camp.

The ZTK Performance Package is where things really get exciting, especially for anyone who wants the frequent trek to the track. Here is where you get to nab great additives like Michelin Pilot Sport Cup 2 Tires, carbon fiber and caps, an enhanced front air splitter, and a much higher rear wing. Closely-taut adjustments to the chassis and Magnetic Ride Control that is optimized for cornering are other features this breakneck-speed lover's upgrade will leave you equipped with.

Even in the base from, it will be simple to discern the ZR1 from any other Corvette in the C7 genre. Massive vents and spoilers are part of the raw and modern characteristics had here, and the nicely untamed appearance they provide is actually a useful element that creates downforce. This provides the opportunity for better grip, even at the highest-octane of speeds. There is an option for an available high wing that creates 950 lbs of downforce, allowing for the maximum amount of grip for the turns of any demanding track.

Even though we are getting to the time of year where colder temperatures have temporary control of the calendar, lowering the top is one of the features you can look forward to: for the first time since the original ZR1 in 1970, the convertible option is there for the instances where the kiss of the sun is necessary. The brand legend is truly “living on” as far as the Corvette is concerned: we could not be more excited about 2019's version of this valiant track and road contender!